The fight for structural change and racial equality is a long one, and the issues are not going away anytime soon.
More than ever, companies and organizations have been held accountable for the lack of support of including Blacks and People of Color in their offices, conversations, and in their pockets. A time for change has pushed into the world, and people are demanding for everyone to be treated equally in the streets and at work.
Owner of Uoma Beauty Sharon Chuter started the initiative, #pullupforchange, where they are “fighting for economic opportunities for Black people.” The slogan, “pull up or shut up!” is telling companies and organizations to post their data indicating how many people of color (POC), Black people, and females are working for their company. The data also shows how many monitories have an executive role or higher.
The numbers have shocked the public.
Microsoft shared their numbers, revealing that they have 4.5% Black representation across the US, including retail, with 2.5% of them holding management level. 2.7 have a director and executive role.
Popular media platform Cosmopolitan revealed that they have 29% of Blacks and POCs working for the company, with 21% of them holding leadership roles. This is very concerning, with a constant reflection on the lack of Black people in media representations. The companies that have the most portrayal of Blacks working for their companies have been the majority of the Black-owned ones. For example, BLK/OPL is a Black-owned business that has been operating for over 25 years. They showed that there are 70% Blacks working for the organization, and 100% of them have leadership roles.
So what can companies do to change the narrative?
One company shared their tactic and plans. After revealing their data of having only 6% of Black representation across the company, with only 3% of them working incorporate with 6% holding leadership roles, Curology is taking necessary steps to change this. The company displayed its call-to-action plan to educate their employees and to listen to the community. Curology says,
“We deserve criticism for the lack of Black representation at Curology, and have spent the last seven days interrogating our failings so that we can share a plan for improvement. Please know that we condemn police brutality, support the Black Lives Matter movement, and believe in ending systemic racism-but words can be empty.”
Here are some ways that Curology will change their tactics for a long-term change within the company that can help any business:
Change hiring practices to increase Black representation:
“We’re changing our hiring goals and processes to address the lack of Black presentation.” One way that they are doing is by a commitment to increasing the number of Black employees in the year. They’re investing money in resources for recruiting and hiring more Black employees, for example, in specializing recruiters with external recruiting organizations that focus on diversity.
Invest in anti-racist education for employees
After ex Anthropologie employees revealed that the company was racially profiling Black customers, it’s refreshing to know that a company is against this notion. Curology has created a Diversity, Equity, and Belonging Task Force that will meet weekly to plan the company-wide initiatives. Through this task force, they hope to have workshops geared towards addressing anti-racism, diversity, and inclusivity. They are also kicking off an anti-racist book club.
Donating to organizations that affect structural and societal change
Curology is putting their money where their mouth is. They have committed to giving $100,000 over the next year, starting with splitting $25,000 between the Minnesota Freedom Fund, the NAACP Legal Defense Fund, ACLU, and the Campaign Zero. They are also matching $500 per employee.
Content courtesy of Lara Ashley, Founder and Editor of Brenley Magazine, Redefining what it means to be a Southern belle; an online magazine that helps women wear their crowns with grace.
CONTRIBUTING AUTHOR, LARA ASHLEY
Lara Ashley is a multifaceted journalist, she obtained her Mass Communications degree at Southern University and A&M College and is obtaining a Master’s degree in Magazine Journalism in the U.K. from Cardiff University. When she’s not watching her fav reality shows (LOVES the Real Housewives franchise), spending her afternoons watching Netflix or with a good book, she’s writing and journaling.