“Personality-packed” copy has become something of a buzzword in the online business world. It refers to copywriting that’s not boring or corporate but rather is human and personable. Additionally, personality-packed copy should embody the energy of the brand behind it. However, many people equate this type of copywriting with high-energy, bubbly, unserious tones. You know, […]
Do I want to write about this? There are so many people, especially people of color (which really should be the only people writing about this) that have done much more work than I have in this field that leads me to feel like I should not. But then I realized that could just also […]
World Humanitarian Day is on August 19, and in the times we’re living in now, showing a little bit of humility can go a long way. A humanitarians /n/ is defined as a person actively engaged in promoting human welfare and social reform, as a philanthropist. The holiday is celebrated by paying tribute to aid workers who […]
You know when you’re feeling lousy or low, and your best friend knows just the joke to crack to get you to laugh? Or when you hear another person laugh loudly in a restaurant and can’t help yourself but smile? Laughter is guaranteed to make you feel better no matter your mood or state of […]
Social media strategy has become a core component of today’s digital marketing plans. If you have found consistent strategies that work for you, then you have done a lot of the work. However, if you haven’t heard of the term user generated content, consider adding that ingredient to your plan. It has become a great […]
My business isn’t too small to prioritize diversity. My platform isn’t too new for me to speak up about racism in our country. And I’m not too unimportant to build anti-racism into my business. I believe small businesses will play a big role in our slow clambering out of our racist systems. Part of that […]
About the Sohuis Blog
I’m happy you’re here, welcome to the Sohuis blog! In case we haven’t been introduced, I’m Jessica Korthuis, founder of Sohuis.
I am so proud of this blog. What was once just my voice has evolved into a rich content platform featuring women from all over the world. The Sohuis blog is a place where content is written by female founders, for female founders. Our content is dedicated to providing inspiration and wisdom to all women along their entrepreneurial journey – wherever that may be. I hope you enjoy the blog, and if you’re interested in becoming a contributing writer, click the link below!
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