I’m Jessica Korthuis (court-house).
Chief mom boss, coffee enthusiast, dry shampoo junkie, branding expert, educator.
read on for the rest!
How this self-taught marketer became a two-time entrepreneur and award winning brand strategist.
I wasn’t always an entrepreneur. In fact, I was pretty much forced into entrepreneurship after having my corporate dream job eliminated with no back up plan, and no real job opportunities in site. I dreamt up my first business with my husband (then, boyfriend) on a Friday night over pizza and 2 bottles of wine. We created a simple website that weekend and were in business by Monday morning. We owned our branding and design agency for about 4 years, organically growing our company to work with brands like Red Bull, TedxWomen, Stanford University, and others.
From there, I went to work for a global nonprofit organization as the Director of Marketing, where we created educational programs to expand entrepreneurship around the world.
Then, I became a mom and everything changed. Motherhood showed me that time was my currency, and I wanted to cherish every single moment of it. This inspired me to take my love of writing and teaching, entrepreneurship, branding and marketing, and combine it with my passion for supporting women to build a sustainable business – giving me the freedom to be present in my family’s life the way I envisioned.
Can you relate? Read more of my story on the Sohuis blog.
“When women have the power to create income for their families and show up as their authentic selves, communities thrive and the world just simply works better.”
Download my latest guide
“The 3 Most Effective Marketing Channels for Entrepreneurs”
If figuring out which marketing channels you should invest your time in to makes you feel like pulling your hair out – this guide is for you. For my nerdy data friends out there, this guide is packed with marketing data, charts and graphs (who doesn’t love visuals?) to help you leverage the three most effective marketing channels for entrepreneurs.
BONUS! There’s a social media section at the end.
“What Jessica offers is more than a one-time solution. She provides a methodology that teaches you how to think critically about your business, both today and tomorrow. Jessica walks you through the tough questions to get to answers that are real for you and your unique business.”
“Jessica is so amazing. Her Sohuis StartupBlueprint has been so enlightening for me because it helped me learn about my values and understand how that relates to business. It was a huge ‘Ah-ha’ moment for me. I would definitely recommend it for anybody who wants to go into business.”
“I am so grateful for the amazing content Jessica has put out to help us small businesses figure out our branding and messaging 🙂 She’s fun, engaging and super smart.”
Some of my faves
Pour yourself a fresh cup and dive right in
Color Psychology for Marketing
Marketing Fundamentals for Small Businesses
The Insider Guide to Agency-Level Branding
The Sohuis Startup Blueprint
My flagship program that helps womenpreneurs discover, define and distinguish their brand in 30 days or less.
Sounds pretty great, right? Read on!
A digital marketing accelerator for women who mean business
What if I told you that you could create the framework for your entire brand without building one page of your website?
And what if I told you that marketing is not only for magical unicorns and that it could be taught? While marketing is a diverse discipline, my program includes all of the fundamentals needed to bring your product/service to market without wasting precious resources along the way.
Work with me to leverage my methodologies to discover your brand’s secret sauce, define its values and purpose, and distinguish your service offerings to stand out from the crowd.
Get your read on Newest inspiration on the Sohuis blog
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Let’s talk about something near and dear to my heart – branding. Side story: You probably don’t know that I bartended for many years to put myself through college. During my bartending days, I worked at several steakhouses, and do you know what else steak houses sell besides steak? Bourbon and Scotch. Lots of it. […]
A couple weeks ago, I had my first curating project as an independent contractor. I was so nervous, but my plans were detailed and specific. Organization is my best friend and keeps me settled. I will not accept anything less than the best. It was perfect for experiential marketing; I was creating an experience for […]